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Annual Winter Briefing & Social Evening Group

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Hey everyone! I’ve been noticing that some international games launch in India with a lot of hype but quickly lose players. I got curious and read this article: https://businessconnectindia.in/why-global-game-studios-fail-in-india/. It mentions things like mismatched pricing, different gaming habits, and how most players prefer lighter, more accessible games. I remember trying one of those big titles, but it felt too heavy for regular use, and I ended up uninstalling it after a few days. Do you think studios underestimate how different the market really is?


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Daniel Marocco
Daniel Marocco
3 days ago

Just came across this thread and it’s pretty thought-provoking. It shows how important it is to consider local differences when bringing something to a new market. Even strong global brands can struggle if they don’t align with everyday habits and expectations. It’s interesting to see how these patterns repeat across different industries, not just gaming.

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